Can there be issues with specific product claims?

Created by Support Selfnamed, Modified on Sat, 16 Mar 2024 at 07:15 PM by Support Selfnamed

Yes, there can be issues with specific product claims on designs, especially when it comes to cosmetics and skincare products. Regulatory bodies in various regions, including the EU and UK, have strict guidelines about what can and cannot be claimed on product packaging and marketing materials. Here’s a brief overview of potential issues:


  1. Misleading Claims: Any claim that can mislead consumers about the benefits or efficacy of a product is subject to scrutiny. Claims must be supported by evidence.

  2. Unsubstantiated Claims: All claims made on the product packaging or in promotional materials must be substantiated with scientific evidence. This includes performance claims, benefits, and comparisons.

  3. Regulatory Compliance: Claims must comply with regulations specific to the country or region where the product is sold. The EU and UK have specific regulations governing cosmetic product claims.

  4. Health and Safety Claims: Claims that imply a product can cure or treat health conditions are strictly regulated and, in most cases, prohibited for cosmetic products.

  5. Environmental Claims: Any claims regarding environmental benefits (e.g., "eco-friendly," "biodegradable") must be clear, truthful, and substantiated.

To ensure compliance and avoid potential issues:

  • Review Regulations: Familiarize yourself with the regulatory requirements for cosmetic products in your target market. For the EU and UK, consider the guidelines set forth by the EC Regulation 1223/2009 and respective local laws.

  • Substantiate Claims: Ensure that all claims on your product designs are substantiated by scientific evidence or studies. This includes performance benefits, comparisons to other products, and user testimonials.

  • Consult Experts: If unsure, consult with regulatory experts or legal counsel specializing in cosmetic and skincare product regulations. They can provide guidance on what claims can legally be made on your products.

  • Selfnamed Resources: Utilize Selfnamed’s support and resources. Selfnamed ensures that all products are pre-registered on the CPNP and maintain comprehensive PIF documentation, which is a step towards ensuring regulatory compliance in claims. For further assistance, refer to our detailed guide on product claims and regulations: Does Selfnamed products are registered at CPNP and have PIF documentation?.


Being cautious with product claims not only helps in avoiding regulatory issues but also builds trust with your customers by ensuring that all claims are accurate, substantiated, and compliant with regulations.

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